The Great TV Research Summit

Every year the tech industry lines up for a day on the West Coast to hear Mary Meeker’s infamous Internet Trends report.  For data and information geeks like us, it’s one of the most hotly anticipated days of the year. After this past year’s version though, we thought to ourselves, wouldn’t it be great to build something similar, but have it exclusively focused on the leading data and research in the TV Industry?  And with that, we’re excited to launch The Great TV Research Summit at this year’s StreamTV Show where we’ll be showcasing leading research and data all day long from leading analyst firms, vendors, and M&E companies in the industry. This one of a kind event is a must attend for all research, data, consumer insights, and product leads who are looking to get a competitive edge on all of the latest trends and consumer preferences that are impacting our industry. 

Register Now Group

AGENDA

Monday, June 1

10:00AM-10:35AM Pay TV Forecast and Strategies
Michael Greeson, President, TDG, a ScreenEngine/ASI Company

10:35AM-11:10AM OTT Forecast and Strategies

11:10AM-11:25AM Sponsor Presentation

11:25AM-12:00PM Customizing a "Package" in the World of Streaming: A Consumer Journey
Jon Giegengack, Principal and Founder, HUB Research

12:00PM-1:00PM Lunch & Presentation

1:00PM-1:35PM Uncovering the Marketing Tactics Behind the Streaming Wars
Emily Groch, Director of Insights, Telecom, Mintel

1:35PM-2:10PM The Value of Streaming Advertising: A New Measurement Standard
Bill Demas, CEO, Conviva

2:10PM-2:25PM Sponsor Presentation

2:25PM-3:00PM The Evolution of Programming

3:00PM-3:15PM Coffee Break

3:15PM-3:50PM Social Video Adoption: TikTok, Snapchat, Facebook, and More
Mike Bard, Vice President & Principal, KS&R and George Chan, Director of Digital Platforms & Strategy, Warner Bros.

3:50PM-4:25PM Betting on the Future of Sports
Adriana Waterston, Senior Vice President, Insights and Strategy, Horowitz Research

4:25PM-5:00PM Going Global: International Market Opportunities

Learn More Group