The Next Evolution of Segmentation & Discovery

Session details:

Streaming content is becoming more and more of a commodity and distinctions between streaming platforms is becoming harder to define. The result: viewers don’t wholly relate to a single platform, they partially value several. This is forcing consumers to spend more time finding the content that matters to them. Discovery platforms can support the industry and consumers by bridging this gap. This panel will explore the unique role discovery platforms will play in getting the content to the right audiences quicker and the viewer to the content they want faster and more often. Robust meta libraries and AI, social-focused product development and content strategies will all be a part of this discussion.