Owning Your Ad Tech Stack: How Publishers Are Reclaiming CTV Control

Session details:

As CTV matures, publishers are rethinking how they manage monetization, data, and control. This session explores how leading streaming networks like Cineverse and Revry are transforming their businesses by owning their ad tech stacks—reducing reliance on intermediaries and creating more transparent, efficient supply paths. IndiCue Co-Founder and COO John Marchesini will share insights on how private-label infrastructure empowers publishers to align technology with strategy, protect data integrity, and unlock sustainable growth in the next era of streaming monetization.