Designing the Future of Family Streaming: Where Data Meets Discovery

Session details:

As public funding for children’s media declines, a new reality is emerging: the responsibility—and opportunity—to serve family audiences is shifting fully to the streaming ecosystem. What was once considered niche, mission-driven programming has become one of the most powerful drivers of discovery, engagement, and monetization across CTV.
In this session moderated by Bevin Fletcher at StreamTV Insider, David Di Lorenzo, SVP of Kids & Family at Future Today, reveals how the company behind HappyKids, a free ad-supported streaming service, has been reshaping the rules of modern family entertainment while maintaining a safe, trusted environment for kids. From licensing iconic global franchises like Pokémon and LEGO, to building CTV-native creator ecosystems with YouTube superstars such as Like Nastya and Ninja Kidz, Future Today is redefining what it means to deliver both educational and entertaining content at scale.
Attendees will see how AI-driven recommendations and co-viewing insights help guide key decisions—what shows to acquire or promote, how to design the viewing experience, and which partnership or commerce opportunities to pursue. The session will unpack how Future Today translates short-form storytelling to the big screen with creator-led FAST channels, and structures partnership and licensing deals that resonate with today’s families—and tomorrow’s buyers.