Why Inclusivity is a Growth Strategy, Not a Buzzword, in Streaming

Session details:

Streaming platforms often talk about being inclusive, but few treat it as a strategy.

As Co-Founder and CEO of Revry, the world’s first global LGBTQ+ streaming network and creator of ad exchange program PrismRiot, Damian Pelliccione has firsthand experience in proving that inclusivity is not just a PR tactic, it’s a direct driver of subscriber engagement, viewer loyalty, community trust, and content discovery, which can serve as a strategy for long-term retention.

Revry has built one of the most loyal streaming audiences by creating content that reflects real culture, representation, and belonging. With distribution across more than 60 FAST, CTV, OTT and mobile platforms, Damian will talk about what Revry has learned about connecting authentically with viewers. He’ll discuss why audiences stay when they feel seen, why inclusive storytelling feels more personal, and how community behaviors in real life translate into higher engagement online.

The session will also explore Revry’s approach to audience-first programming strategy. Damian will break down why platforms that recognize lived identity can outperform larger competitors, how emotional resonance translates into audience accountability, and why cultural credibility is becoming one of the most reliable retention strategies in streaming today.

Attendees will walk away with a deeper understanding on how to cultivate cultural credibility as a differentiator rather than a marketing tactic. Brands and advertisers should start to think of inclusivity as one of the ways competitors can gain a competitive edge in today’s streaming landscape.