Joan Cruells

VP of Partnerships & Growth

Viaplay Group

Bio:

Joan Cruells is VP of Partnerships & Growth at Viaplay Group, leading commercial strategy and partnerships across international markets. He also oversees content acquisition and windowing. With prior roles at STARZ, AT&T, and DIRECTV, Joan brings deep expertise in content strategy, business development, and platform partnerships.

Sessions:

Speaker Panel: Deep Dive - Ingest Model vs. Direct-to-Consumer Apps: Control, Scale & the Future of Distribution