Zoe Compton
Lead Product Manager, CTV
Triplelift
Bio:
Zoe Compton is a product leader with over a decade of experience at the intersection of media, marketing, and advertising technology. Currently serving as Lead Product Manager for CTV at TripleLift, Zoe played a pivotal role in bringing the company into the connected TV (CTV) space, driving innovation and building out its high impact ad product suite in this rapidly evolving channel.
Her deep expertise spans CTV monetization, programmatic video, dynamic creative solutions, and data-driven measurement. Zoe is a contributor to the IAB Tech Lab�s Advanced TV Working Group and Ad Format Hero Task Force, where she collaborates on shaping the future of advanced TV standards and innovation.
Throughout her career, Zoe has launched several first-to-market ad products, led cross-functional teams through complex product lifecycles, and maintained a relentless focus on delivering measurable business outcomes.
Her deep expertise spans CTV monetization, programmatic video, dynamic creative solutions, and data-driven measurement. Zoe is a contributor to the IAB Tech Lab�s Advanced TV Working Group and Ad Format Hero Task Force, where she collaborates on shaping the future of advanced TV standards and innovation.
Throughout her career, Zoe has launched several first-to-market ad products, led cross-functional teams through complex product lifecycles, and maintained a relentless focus on delivering measurable business outcomes.