Panel: The New Bundle

Thu, Jun 18 | 11:00 AM - 11:30 AM
Mountain View Pavillion

Session details:

As the streaming economy matures, the industry is rebuilding the bundle through partnerships between streamers, platforms, and distributors. From ad-supported tiers to telco deals and cross-platform packaging, new models are emerging to drive scale, reduce churn, and reclaim the customer relationship. This panel explores what bundling looks like in an app-driven world, who controls the data, and whether this shift marks a reinvention or a return to old dynamics in a new form.